This is the continuing series of articles showcasing how business owners from different industries use marketing to help their companies grow. This may inspire you to introduce a marketing concept for your business that is not currently used in your industry. This one focuses on the importance of online reviews. Going for lunch? Dinner? Having a wedding? […]
Read More »Your Marketing Initiatives: Determine the Importance of Online Reviews to Your Sales How often do you find yourself choosing to watch the Netflix shows with the highest ratings, or browsing Amazon for 5-star product listings? Online reviews are changing the way that we utilize services and shop for products while on the web. Decision making […]
Read More »Do a search for your name, your company name, your product or service names. Whatever you find on page one in the Google SERPs (search engine results pages) amounts to a significant collage of how your brand is seen in the wild today. See, it doesn’t matter if your best client tells their best friend […]
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