We’ve worked with clients in mining, consulting, technology, communications, events, personal/professional development, safety & rescue, online education, commercial furniture suppliers, legal services, advanced analytics, wind/coal/natural gas power, the dairy industry, restaurants, and we are strategic partners with 100+ marketing consultants around the world.
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Struggling with attracting and bringing the right distributors onboard? Find out how this company went from drowning in inquiries from unqualified distributors to an automated screening and onboarding process. This change saved time, money and made it easier for the company to partner with those who were in-line with their expansion goals.
Need to focus on what your company does best? Understand how this consultancy brought in implementation and execution expertise to help them set-up, run and complete an international project. With this decision, they were able to focusing on delivering outstanding work to their clients.
Ready to bring your product/service to market but missing the messaging? Learn how this technology company was able to quickly tap into their teams’ knowledge and produce effective product messaging and documentation so vital to the commercialization process.
Thinking partnerships with complementary companies could be the way to expand your reach? Discover how this online company revamped their thinking of partnerships and put into practice a system that attracted those who were the best match for the company’s goals.
“Ronin hired New Initiatives Marketing (NIM) to create a marketing strategy for our firm. Prior to working with NIM our exposure to marketing was logos and promotional t-shirts. Let’s just say we were skeptical. However, we were impressed with the process, research, insights, and care they took with our company, clients and employees. The resulting plan is practical, solid and will help us to grow the business.”
Ronin Rescue
“We hired Jen’s firm to help us get the marketing strategy and implementation plan set up for our new product line. They talked to our customers, our suppliers and worked with our internal team to get all elements up and running in a systematic way. They achieved results for the goals we had and the constraints we needed to work within. Always delivering on time, I’d work with Jen and team again.”
Intelek
“I was impressed with Jen Kelly the very first time we met. Since having the pleasure to work with her company, I can say with all honesty that she is a true pro. She certainly knows marketing and she knows how to serve her clients. Jen is very good at looking at the big picture, and then breaking it down into finer points. She is great with tactics and strategy, and getting the job done. I would recommend her to anyone.”
Jerry Amernic
“Jen worked with my content team for about 18 months and was responsible for several projects from start to finish. She managed many details and personalities with incredible professionalism, while understanding the bigger picture strategy and successfully executed against it.”
Marketing Profs
“I contacted Jen to discuss marketing for 4 large scale projects. After several discussions and learning my needs, she advised her company’s skills were not the right fit for the projects and recommended another agency who was a better fit. I was impressed that Jen took the effort to acknowledge she wasn’t the right fit and recommend a colleague’s company. This speaks volumes to her integrity and care for the needs of her clients.”
Lovell Corporation
“You captured our call perfectly well. Thanks for your superb listening skills.”
Barbara Mowat, GYB
“Experience Al hired New Initiatives Marketing Inc. (NIM) to work with us to execute our marketing strategy as well as do the heavy lifting to get our email marketing campaigns, content creation and social media presence up and running continuously.
The year-long engagement had them wrangling our website developer, translator, a third-party software vendor, our in-house team and our executive team to participate in the marketing initiatives.
Their guidance, implementation skills and ability to meet with us and our vendors and keep everything on track with a smile was key for our fast-moving small business.”
Experience Al
“We hired New Initiatives Marketing Inc. (NIM) to create our marketing strategy and then to develop the content recommended in the marketing strategy. NIM was easy to work with and their experience helped us gain a strategic view of our marketing division and how to move forward. We were particularly happy with how they provided strategic-level guidance to us and worked extremely well with our existing in-house marketing team.
Jen and Nicole, co-CMOs led the marketing strategy including all the customer and employee insights interviews which helped us gain knowledge about what our customers particularly value about being clients of ours. Some of it was really surprising. This helped us with our messaging and being able to focus on the things we do well that our customers said really matter to them.
The NIM team of writers and designers created the foundational content for our team to execute on.”
North American SaaSfor Creative Agencies
“The white paper process worked great. It covered all our points and positioning for us.”
Richard Harada, Systems With Intelligence Inc.
“We worked with New Initiatives Marketing to ramp up our marketing programs and were very happy with the strategic recommendations on how to run the programs efficiently.”
“Jen worked with my content team for about 18
months and was responsible for several projects
from start to finish. She managed many details
and personalities with incredible professionalism,
while understanding the bigger picture strategy
and successfully executed against it.”
“We hired Jen’s firm to help us get the marketing strategy and implementation plan set up for our new product line. They talked to our customers, our suppliers and worked with our internal team to get all elements up and running in a systematic way. They achieved results for the goals we had and the constraints we needed to work within. Always delivering on time, I’d work with Jen and team again.”
“I was impressed with Jen Kelly the very first time we met. Since having the pleasure to work with her company, I can say with all honesty that she is a true pro. She certainly knows marketing and she knows how to serve her clients. Jen is very good at looking at the big picture, and then breaking it down into finer points. She is great with tactics and strategy, and getting the job done. I would recommend her to anyone.”
“Ronin hired New Initiatives Marketing (NIM) to create a marketing strategy for our firm. Prior to working with NIM our exposure to marketing was logos and promotional t-shirts. Let’s just say we were skeptical. However, we were impressed with the process, research, insights, and care they took with our company, clients and employees. The resulting plan is practical, solid and will help us to grow the business.”
“I contacted Jen to discuss marketing for 4 large
scale projects. After several discussions and learning my needs, she advised her company’s skills were not the right fit for the projects and recommended another agency who was a better fit. I was impressed that Jen took the effort to acknowledge she wasn’t the right fit and recommend a colleague’s company. This speaks volumes to her integrity and care for the needs of her clients.”
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