Want to Speak at a TEDxWomen Event? Here’s How.
(updated for 2022) If you’re reading this it’s highly likely that you’re already a very successful professional in your own right and one who has
Category: Small Business Marketing
3 Kinds of Video to Use in Your Marketing
You’ve probably heard that it is more important than ever to use video in your marketing materials. You may agree, but be wondering HOW to
New Initiatives Marketing is WBE Certified – supplier diversity
What a way to start of 2016! We were awarded WBE certification. What is WBE Certification? It is a certification open to 51% women owned
Buyer’s Journey: How Many Places Do We Have to Be?
Image via MarketingProfs.com We can often feel as though we have mastered our marketing simply by having a website. The reality is that it takes
The Buyer’s Short List – Are You On it?
The process seems simple: your company has products to sell, customers come to buy them. If you’ve been in business for very long, however, you
The Truth about Your Marketing Budget
Most business owners inherently know that to be successful, they have to market their business. With a nebulous idea that they ‘should’ market, they determine
Mileage From Existing Content
There are just under 1 billion websites on the internet, churning out content every day. Is the answer to produce more content? How about repurposing
Content. Content. Content.
What is content? Today’s marketing experts talk about content. Digital, marketing, evergreen…But what exactly is content? Does it refer to the digitally produced material a company
Is Periscope a Threat to Conference Attendance?
Getting to Know Periscope Cell phones have revolutionized the way people communicate. It’s hard to remember a time when people could not only make a
Get the Ask a Fractional CMO Newsletter
You’ll also receive our newsletter/updates and can unsubscribe at any time.
SERVICES
RESOURCES
Copyright © 2009-2024 New Initiatives Marketing Inc.