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Jennifer Kelly

New Initiatives Marketing Blog Marketing Guides Hosts Images

How a Total Online Presence Audit (TOPA) Can Improve Your Business

Note: New Initiatives Marketing is part of The Marketing Guides for Small Business podcast of which this is one episode.

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New Initiatives Marketing Blog Why your customers need to be interviewed heart

Why Interview Your Customers?

Marketing Strategy: The results of your customer interviews will be their answers, feedback, and opinions on what you do well,

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How My Small Business Started

How My Small Business Started

Note: New Initiatives Marketing is part of The Marketing Guides for Small Business podcast of which this is one episode.

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New Initiatives Marketing Blog Woman working at desk as remote professional

Hesitant to Hire a Remote Marketing Agency?

There are three persistent myths about remote marketing agencies. This article will myth-bust all three and give you the peace

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Creating Repeat Customers Who Refer You

Creating Repeat Customers Who Refer You

Note: New Initiatives Marketing is part of The Marketing Guides for Small Business podcast of which this is one episode.

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Your Website is Your Company’s 24/7 Salesperson

Your Website is Your Company’s 24/7 Salesperson

Your business website can often be an overlooked part of your sales process.    A well-designed visually and technically modern

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How to Choose an Effective White Paper Topic

How to Choose the Right White Paper Topic

White papers are one of the most effective tools in the digital marketing tool chest. They are valuable pieces of

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What is Basic Content and Why Do Your Customers Want it?

What Is Basic Content and Why Do Your Customers Want It?

Note: New Initiatives Marketing is part of The Marketing Guides for Small Business podcast of which this is one episode.

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NIM What is a white paper

What is a White Paper?

White papers – the foundational piece of your next B2B marketing campaign Today’s marketing takes place online. Organizations of all

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