All posts by Jennifer Kelly
Conversation Starters for Event Organizers
I was at a networking event last week. I started talking to a woman who turned out to be the organizer of the evening. As our conversation ended she said “Well go and mingle.” And with a sigh she continued “No one seems to want to talk to anyone else, they all just sit down […]
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How to Find Local Business Networking Events
No matter what type of business you run, it is important to keep up with current information, new technologies or ideas, and emerging trends. While online sources of information help, it’s well worth attending events in person. Attending an event provides two important advantages over simply researching online. First, you may learn important information through […]
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Getting the Most Out of a Tradeshow
Say there is a big industry tradeshow or conference happening in your city. There’s no travel involved, so you definitely want to make an appearance at the multi-day event. However, instead of going to the show every day, you decide to buy a single day pass. How can you make the best use of your […]
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How to use Hashtags to Promote Your Business on Twitter
You’re on Twitter and you’ve seen hashtags littering your timeline. Have you ever tried using them in your tweets? If so, do you know if you’re using them effectively? Don’t get hashtags confused with keywords We’ve learned that it can be helpful to tag a blog post with a number of keywords and phrases in […]
Read More »3 Common Billing Mistakes With Marketing Projects
New! On Twitter? Like quotes? Click to join our beta trial. In our line of work, executing marketing strategies, the very nature of it requires that we work with or bring in partners, suppliers or independent professionals to help complete the project. Typically, our go-to people and companies are ones we’ve worked with previously. However, […]
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The Secret to an Effective Workshop? Flawless Execution
How a focus on execution can help your workshop: 7 steps Delivering a workshop can be one of the best ways to share your knowledge and get in front of your future clients. While the content of your talk needs to be relevant, helpful and insightful, you must put just as much care into the […]
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Do This One Thing When Meeting Your Virtual Team in Real Life
Grow Your Virtual Team Relationships These days, it is possible you are part of at least one team that works virtually. Perhaps each person on your team is located in a different part of the city, country or world. Your meetings and work is done over email, video conferencing or some type of virtual office arrangement like Sococo. […]
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How to Generate B2B Sales Leads
Get your website driving leads One purpose of your website is to produce sales leads for your business. Understanding how this works, then, figuring out how best to do it on your own site can feel like a daunting challenge. My colleague Chris Getman over at Vital took the time to painstakingly demystify the jargon and the […]
Read More »Fastest Social Growth on Twitter… From Grandparents
One of the neat things I get to do most Thursdays at noon, is moderate a live online marketing seminar put on by MarketingProfs (a client of ours). Experts in sales, social media and search drop by to educate us for about an hour, followed by 30 mins of live audience Q&A. Recently Jill Rowley was the guest […]
Read More »Making Multi-Time Zone Team Calls Work – 3 Tips
You’re leading the meeting next week for the first time. Sounds simple. The only thing is that all attendees are based in different cities around the country (or globe). Each in a different time zone, and all will need to be on the conference call. How are you going to plan and implement such a task to […]
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